Usability Test

Testing ease of use with real people

We identify pain points in your product or service’s user experience by involving real, targeted users.

Expertise in key industries:
Retail, Finance, Automotive, Healthcare

Usability Test

Improve your product by engaging your users

Usability testing allows you to put your digital product to the test with real users, uncovering pain points, confusion, and areas for improvement. With a feedback-driven approach, we optimize navigation and design for a more effective and intuitive user experience.

Activities

Gathering feedback from real user experiences

Navigation Testing

We identify structural issues and navigation obstacles to make the user journey more intuitive.

Flow Validation

We examine critical user flows to ensure that key actions (like purchases or sign-ups) are smooth and frustration-free.

Comprehension Assessment

We test the clarity of content and visual elements to make sure information is easily understandable and accessible.

Work with us

Let’s improve your product experience together

Benefits

Why choose the Usability Test solution

Reduced Usability Barriers

We help prevent users from abandoning your site or app due to difficulties, improving your product’s overall usability.

Increased satisfaction and loyalty

A smooth and seamless experience leads to higher satisfaction, encouraging repeat visits and user loyalty.

Data-driven design decisions

Test results provide actionable insights, enabling informed and targeted decisions to improve your product.

Reduced development costs

By identifying issues early on, we avoid costly changes post-launch, optimizing both resources and development time.

UX is made with users

Usability Testing is an investment in user satisfaction

Even the best product can fail if it’s not usable. Usability Testing not only reveals issues but also helps refine every interaction, making the product more accessible and increasing its success with your target audience.

Our Process

A shared path to improving experiences

Our approach is built on a collaborative process that involves the client at every stage. We make sure every decision is aligned with your vision and your brand’s goals.

Goal setting

We define specific objectives for the test, identifying key areas to evaluate based on your project needs.

Participant selection

We recruit a representative sample of users to gather realistic and relevant feedback.

Test execution

We guide users through testing in controlled environments, recording their interactions and analyzing any issues they encounter.

Analysis and recommendations

We deliver a detailed report with insights, highlighting usability issues and offering actionable recommendations to improve the product's design.

Team

50+ experience experts united by the same vision

At Then you’ll find the best senior professionals, experienced in managing projects of every nature and complexity, who chose to join us to improve their work-life balance.

Lara Ciccarelli
Francesca Bonazza
Laura Paveglio
Gaia Zuccaro
Amalia Sirignano - Then
Claudio Postinghel - Then
Lorenzo Tallone - Then
Daniele Bovolenta
Ludovica Vacri
Andrea Truglia
Gabriele Pala
Alessio Altieri
What they say about us

Book a call

Let's talk about your project

We’ll talk to get to know your goals better and present a solution tailored to your needs.

Frequently asked questions

Usability tests identify real users’ difficulties, improving their experience and preventing product abandonment due to avoidable issues.

Tests are useful at various stages: during the design of a new product, before launch, or to optimize an existing product.

We use a combination of cutting-edge software and methodologies to record interactions and analyze data in depth.

We select users who represent the product’s target audience, to gather realistic and relevant feedback for improving the experience.

Find out if we can help.

Request a free call to talk about your project.